STAREAST 2025 - Test Leadership
Sunday, April 27
Monday, April 28
The How and When of Communication
Ever struggled to communicate test progress or persuade a stakeholder on the quality improvement initiative you have? Do you struggle getting developers to appreciate the need to build testing into the lifecycle? If the answer to any of these questions is yes, then this session is for you. Julie Gardiner shares key ingredients for getting your message across more effectively. She shares a communication model she has used for nearly 20 years in her career to get her message across and, more recently, how the science of timing can play a major part of how communication is received. Through...
Instill a DevOps Testing Culture in Your Team and Organization
The DevOps movement is here. Companies across many industries are breaking down siloed IT departments and federating them into product development teams. Testing and its practices are at the heart of these changes. Traditionally, IT organizations have been staffed with mostly manual testers and a limited number of automation and performance engineers. To keep pace with development in the new “you build it, you own it” environment, testing teams and individuals must develop new technical skills and even embrace coding to stay relevant and add greater value to the business. DevOps really...
Facilitating Team Decisions
One of the agile manifesto principles is “Build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done.” Tricia Broderick wishes this principle was written to say, motivated teams. Because leaders giving the environment and support for individuals to make team decisions is anything but trivial. Achieving effective decisions goes beyond bringing people together for consensus. This approach may lead to groupthink or repeating decision meetings. Instead, leaders facilitate collaboration by building and tapping into the co-...
Badass Agile Coaching Skills for Everyone
Some perspectives imply that Agile Coaching is for a small set of specialized agilists who serve to improve everyone else or that it’s a unique role that others, including managers and leaders, shouldn’t do or will find difficult to master. This talk intends to debunk those notions by illustrating the power and impact of Agile Coaching skills for everyone. In this workshop, Bob Galen will explore the nuance associated with Agile Coaching to demystify it. He’ll share and explore the Agile Coaching Growth Wheel as a competency model for agile coaching. We’ll do a deep dive into the critical...
Automation Framework Essentials
Automation is critical in today’s software delivery lifecycle, and yet many organizations struggle to keep their automation running. How can we mitigate difficulties and get consistent automation runs and results we can trust? The secret is implementing a solid automation framework, but that isn’t as easy as it seems. Chris Loder has built several automation frameworks over his career and has learned what works—and, more importantly, what doesn’t. This tutorial will cover what an automation framework is, the benefits of having one, and the keys to a successful framework, including...
Become Your Company's Quality Consultant
Companies of all sizes face difficulties in achieving higher quality standards within their organization. As quality engineering includes various roles and activities, it is also challenging to find the right people to analyze the current state from a wide perspective and provide the recommendations that will allow these organizations to mature their teams, improving their DevOps culture in the process. Join Péter Földházi as he illustrates the knowledge and skills necessary to become your company's quality consultant. Péter's goal is to involve engineers from beginner to advanced levels...
Tuesday, April 29
Creating a High-Performance Agile Team
Many teams have a relatively easy time adopting the tactical aspects of agile methodologies. Usually, a few classes, some tools’ introduction, and a bit of practice lead teams toward fairly efficient execution. However, these teams are quite often simply going through the motions—neither maximizing their agile performance nor delivering as much value as they could. Borrowing from their experience and lean software development methods, Bob Galen and Mary Thorn explore high-performance team patterns, which are the thinking models of mature agile teams, including large-scale emergent...
Holistic Performance Testing for Modern Applications
With the advent of frameworks like Angular, React, and Vue, the landscape of application performance has changed significantly in terms of testing and measurement. Gone are the days of measuring response time as a single value based on back-end performance. In modern web and mobile applications, additional layers need to be peeled apart at the front end to truly understand its performance characteristics. Traditional approaches to performance testing are no longer sufficient to provide a delightfully responsive user experience. Join Kaushal Dalvi as he details new developments in the...
Leading Change
Leading change requires something other than issuing directives and using checklists to validate execution. As much as I love a checkmark, no one wants the role of "did you do it?" over and over. Leaders have significant influence on whether a change is understood, embraced and retained within the organization. In this deep dive session, discover and examine the aspects necessary for creating and building a culture of change and resilience. Expect to walk away with practical alternatives to the dreaded "trust but verify" implementation approaches.
Agile Test & Transformation Leadership in Action
Leading and driving change in our companies, organizations, and teams can be as difficult as pushing a wet rope uphill! Even with the best processes and tools, we may not achieve our business and customer satisfaction goals when our environment is stuck in the status quo. Ultimately, transforming an organization is about changing culture. Our values, beliefs, goals, assumptions, purpose, priorities, and other factors influence culture. Test managers and leaders are critical players in driving cultural change. Mike Sowers will explore the key attributes of being a Test Transformation Leader...
The Craft of Highly Effective Agile Leadership
Based on the learning objectives from the iCAgile, Leading with Agility workshop, this ½ day version will explore the craft of agile leadership in guiding your journey to becoming a catalyst leader. Along the way, we'll explore the why of leading with agility, how to develop and grow your personal agility, tactics for developing and deepening your organizational relationships, and approaches for leading cultural and organizational transformation. Critical topics include your responsibility in shaping a culture that is inclusive, safe, empowered, aligned, and results/impact-focused. We also...
The Influential Tester in Agile Development
Avoiding siloed development is a tricky business. It’s so easy for agile teams to fall into the rut of testers only doing traditional testing activities and programmers strictly doing their time-worn coding activities. But there are actually many places testers can be influential and contribute value on cross-functional teams. Robert Sabourin will share several examples of how testing skills can be applied to a wide variety of activities in an agile project. For instance, testers are among the most skilled team members in story grooming, elicitation, and exploration. Risk analysis in self-...
Quality and Testing Measures and Metrics
To be most effective, leaders—including development and testing managers, ScrumMasters, product owners, and IT managers—need metrics to help direct their efforts and make informed recommendations about the software’s release readiness and associated risks. Because one important evaluation activity is to “measure” the quality of the software, the progress and results of both development and testing must be measured. Collecting, analyzing, and using metrics are complicated because developers and testers often are concerned that the metrics will be used against them. Join Mike Sowers as he...
Wednesday, April 30
Heuristics to Help You Design, Build, and Choose Test Tools
How well do we design and acquire our tools? Drawing on compelling evidence gathered from a series of interviews, workshops, surveys, and case studies with industry gurus and hands-on practitioners, we’re diving deep into a set of heuristics. Each one is a gateway to discovery, backed by explanations and enriched with engaging exploratory activities based on solid research. As an attendee, you will gain access to resources that can help enable critical thinking and reflection about tools and the problems they solve. We will see how sometimes heuristics can pinpoint when a tool might...
Building a QA Team from the Ground Up
At some point in your career - especially at newer companies and start ups, there might come a time when you are hired onto a development team as the very FIRST QA hire! With such an exciting opportunity, there is so much at stake. Your performance will not only depend on your testing skills, but your ability to add value to the development process AND the product! In this presentation Stephanie will go over her own experience building a QA team, and some important milestones and challenges she hit along the journey. She will talk about how to evaluate the team you are being hired into,...
How to Hire the Best Quality Engineers
Endless candidates, loops ending in no-hires, missing data to make an informed decision...hiring is hard. Plus, the cost of mis-hiring (and bringing on someone who isn't a good fit) is very high. But there is a better way. The first step is determining exactly what are the requirements that your candidate must have (hint: it's not a specific programming language or experience using a tool). Knowing what questions to ask which assess the core skills for the position is essential. Join George as he talks about how to find and hire the best Quality Engineers starting at resume reviews to...
Expanding Your Testing Scope: Thinking Beyond System Health
A big part of testing is ensuring that you're anticipating and proactively detecting problems before they appear. This means thinking beyond bugs and errors and considering tests that assess your system's ability to meet the needs of the business and customers. For example, most businesses and architectures are designed to deliver operational and cost efficiency. The challenge is, many organizations don't actively test/measure their efficiency. Customers also have expectations about their experience. What testing do you do to evaluate how the system is meeting its experience goals? This...
Panel - Revolutionizing Test Automation: The Impact of Generative AI on Quality Engineering
As Generative AI rapidly reshapes how we work, its impact on quality engineering and more specifically test automation is profound. Join our panel of AI and testing experts as they dive into how Gen AI is transforming testing practices, from creating smarter automation frameworks to redefining manual testing roles. Explore cutting-edge tools, discuss the challenges of integrating AI into test strategies, and debate the ethical implications of AI-driven quality engineering. This thought-provoking session will be driven by your questions and thus provide actionable insights, inspire...
Thursday, May 1
Redefining Quality: Empowering Autonomous Teams for SaaS Excellence
Traditional roles within software development teams are being redefined in today’s fast-paced world of cloud platforms and Software as a Service (SaaS). The rise of DevOps has blurred the boundaries between development and operations, emphasizing speed, agility, and continuous delivery. Amid this transformation, the debate about whether to have a separate QA team is becoming increasingly irrelevant. Instead, the focus should shift to building autonomous, cross-functional teams equipped with the skills and ownership required to deliver high-quality SaaS products efficiently. Ronit...
Treat Your Test Tools Like a Real Product
Have you ever had a QA tool fail to gain momentum? Ever had a splintered array of test automation frameworks that does the exact same thing across your quality engineering organization? Ever have a hard time getting leadership to sign off for tools that you know could easily boost testing productivity? If you answered yes to any of these, come join Albrecht in this crash course in building your quality engineering roadmap. In this session, Albrecht will go over how to build a product roadmap that aligns with your organization's goals and identify key milestones, to ensure your toolset is...
Starting Small: Piloting Automated Testing Capabilities for an Unemployment Insurance Service
In a complex, regulated legacy environment with minimal test automation and tight deadlines, technical and non-technical challenges can make it difficult to accelerate the QA process. This session uses Mighty Acorn Digital's experience launching an automated testing program for the New Jersey Unemployment Insurance Modernization initiative as a case study on introducing automation to ensure safety across thousands of test scenarios spanning multiple different technologies. Introducing test automation in this environment presented several challenges. There was skepticism about the...
Is the Juice of BDD Testing Worth the Squeeze?
Have you ever felt like a pretzel while contorting a test case into a "Given-When-Then" scenario? The promise of BDD as a method for simplifying the communication and construction of a robust set of test cases has been somewhat successful in facilitating conversation but has impeded the take-up of more sophisticated analysis techniques, including depth of understanding, non-functional requirements, UI coverage reporting, and fundamental ease of adoption. In short a tool for communication not a tool for thinking! Application teams, especially those configuring or customizing SaaS or PaaS...
Don’t Just Shift Left—Shimmy: Infusing Quality into the Entire SDLC
In today’s fast-paced software development environments, "shift left" has become a widely adopted practice, encouraging teams to focus on quality earlier in the development lifecycle. While this is a crucial step, it’s not enough to ensure that quality is truly embedded throughout every phase of the Software Development Life Cycle (SDLC). In this session, Amanda will go beyond simply shifting left—exploring how teams can "shimmy," moving fluidly and consistently to infuse quality into every step of the process, from ideation to deployment and beyond. Attendees will learn practical...
Continuous Automation, It CAN Be Done!
Less than two years ago, Anupama's team faced a legacy portfolio with under 12% automation, minimal test coverage focused only on-screen verifications, data validation limited to spot checking few records resulting in low release confidence. Join her as she shares the organization's transformative journey towards robust test coverage and reliable releases through continuous automation. This strategy addresses process, people, and technology including: evaluating applications from user perspective to identify key automation opportunities, mapping production data flows allowed them to create...
Leadership in Software Quality: Insights and Strategies from Industry Experts
Are you navigating the challenges of leadership in the ever-evolving software quality industry? Join this dynamic panel discussion featuring seasoned leaders who will share their expertise, experiences, and actionable advice. This session is designed for professionals at all levels, from aspiring leaders to seasoned managers, seeking to enhance their leadership capabilities. The panelists bring diverse perspectives on fostering innovation, maintaining quality in fast-paced environments, building high-performing teams, and leading through change. Attendees will gain practical insights into...
Testing Under Pressure: Leveraging AI to Satisfy the C-Suite
In an era where "doing more with less" has become a corporate mantra, executives are increasingly turning to Artificial Intelligence (AI) to boost efficiency and productivity. This shift places significant pressure on testing teams to rapidly adopt AI solutions without compromising quality. In this engaging presentation, a C-suite executive and a testing expert offer a unique "fly on the wall" perspective into the dynamic between leadership expectations and the realities faced by testers. The session will delve into the challenges testers encounter under executive mandates, explore...
Test Leadership & Career Development
Maxine Thompson's team at Progressive had experienced several issues where individual contributors sometimes got released from projects due to reported lack of skills in certain areas such as communication, leadership engagement, collaboration, domain knowledge, as well as occasional technical gaps. The team realized a gap in the knowledge, confidence, leadership, communication, and technical skills demonstrated by some of their quality assurance analysts. The question was how to upskill their ICs to meet and overcome these challenges in the face of emerging and constantly changing...
Reception and Summit Kickoff: As a Leader, What Is Keeping You Up at Night?
Kickoff the Testing & Quality Leadership Summit with a reception and some networking.
Friday, May 2
Summit Welcome - Opening Remarks
After enjoying the Summit breakfast starting at 8:00 AM, join your moderator Jeff Payne as we kick off the STAREAST Testing & Quality Leadership Summit for 2025.
Balancing AI Innovations with Fundamental QA Principles
The pressure to adopt new technologies like AI and automation without a strong foundation in core QA principles is fraught with risk. Jumping into AI without understanding how to best leverage AI within QA for business success can cause quality issues. But lagging behind your competitors when it comes to utilizing AI can result in loss of market share. Join Igor Dorovskikh as he guides QA leaders on creating a balanced approach that integrates the use of AI capabilities within essential QA fundamentals. You'll learn how to define and implement these core principles, identify the pitfalls...
Summit Lean Coffee: Leadership Secrets from the Room
While everyone has their own approach to leadership, we all have our go-to tips and tricks that can help others lead teams, organizations, and ourselves. These may be techniques for motivating staff, growing team skills, managing senior executives, or finding the right people for your organization.
During this collaborative lean coffee session, Jeffery Payne will facilitate a discussion to elicit and discuss those leadership secrets used effectively by Summit participants. Using a lean coffee meeting format, participants will choose which aspects of leadership to discuss, vote on...
Think Tank Discussion Parts I, II, III, and Wrap-Up
Think Tank Discussion Part I: Problem Definitions | 11:15 AM
Join with your peers in an engaging and highly interactive session to discuss the issues that affect you most. Using answers to the question “As a Leader, What is Keeping You Up at Night?” posed at Thursday’s evening reception, participants will form small groups to work on finding solutions to pressing leadership & management issues. Discussions will review identified issues, barriers to change, and focus on innovative strategies and practical next steps. At the end of the think tank, all feedback will be collected and...