Every experience counts – In a recent Sauce Labs study, 57% of consumers said they’d consider switching to a competitor after just 3-4 negative interactions with a company’s website, software, or mobile app. With all the options available, consumers are growing less forgiving, putting a bigger emphasis on the need for a clear brand loyalty strategy that takes the execution of the digital experience into bigger consideration. Design and engineering are key to the equation and the culmination of that is implementing a testing strategy – one that makes the rollout and updating of new features...
Marcus Merrell
Principal Test Strategist
Sauce Labs
As Principal Test Strategist at Sauce Labs, Marcus Merrell uses experience from 20+ years in test architecture to build robust, customer-centric solutions around test automation, release management, and the entire SDLC. He started using Selenium/WebDriver in 2007, is a Selenium Project Leadership Committee member, and enjoys living in Marin County, California with his family. Marcus' thoughts on software development and AI have been featured in Fast Company, VentureBeat, and The New Stack. He has spoken at other industry events including Selenium Conference and The Appium Conference and is set to appear at the Open Source in Finance Forum in NY.